Starting in 2011, MacGillivray Freeman Films will launch the world’s largest ocean media campaign, a 10 year, $45-million dollar global initiative called One World One Ocean that includes a 3D IMAX film, a 3D theatrical documentary, a 3D television series, a web series, a social action campaign and advertising campaign—all designed to dramatically reshape the way we think about the ocean and inspire much-needed change.

Using the most advanced 3D camera system technologies in the world, the One World One Ocean filmmakers will travel to more than 40 locations around the world, documenting never-before-seen ocean wildlife and deciphering mankind’s often complex relationship with the sea.  With images photographed in all five of Earth’s oceans, One World One Ocean will not only capture the awe-inspiring stories that play out in nature every day, it will also document man’s enormous impact on the oceans—from pollution to over-fishing to climate change—which is causing sea life to dwindle at alarming rates.

A far-reaching online and mobile campaign will engage online communities in the film’s issues and inspire individuals to take action.  With support from strategic partners in the corporate, non-governmental and legislative worlds, the One World One Ocean campaign will inspire a host of new ocean ambassadors and drive international support for the oceans on a scale never before witnessed. In fact, our dream is that One World One Ocean will create a movement—a movement that ultimately leads to new and better management policies for our oceans. Learn more and join the movement to restore and protect our oceans at www.oneworldoneocean.org/.